Stay independent.
Grow stronger together.
Your property stays exactly what it is – individual, personal, full of character. On top of that, you gain the sales power of a brand with more than 50 years of appeal.
Reach that finds exactly your guests.
Hoteliers face new challenges all the time – visibility, direct business, dependence on booking portals. Our brand reach speaks directly to the guests you want. And together these challenges are easier to master, without you ever having to stop being yourself.
You keepYour independence
ROMANTIK® does not interfere with your operations. You remain the owner, the host and the decision-maker – with the full individuality of your property. No re-branding: the brand is carefully integrated into your existing identity.
You gainReach & direct business
A strong brand, sales channels that work and loyal regular guests – for more direct bookings and less dependence on OTAs.
You useReal marketing know-how
Professional marketing across all channels: your own web presence, explore Romantik® Magalog, social media, PR & press relations and online advertising – plus, on request, revenue management, SEO & SEA and email marketing.
You belong toA community
Around 200 hosts in eleven countries who are at the same time the owners of the company. We grow with one another – through shared knowledge, staff exchanges and joint training.
Point at a tile – the details appear.
What's in it for you?
Professional marketing
Your property gets its own web presence on romantikhotels.com and a page in the annual explore Romantik® Magalog.
A strong premium brand
More than 50 years of brand trust in the upscale independent hotel segment – with a clear quality standard, our own loyalty programme (Romantik®Card), our own online review tool and continuous quality assurance through brand audits from the guest's perspective.
More direct business
Sales channels that work and loyal regular guests reduce your dependence on booking portals. And thanks to our excellent positioning and recognition as a quality brand among private guests, you reach exactly the right target group.
Network & events
A lively network of hosts: an international annual congress and an annual national conference, plus ERFA exchanges and Campus dates in the regions – digital and in person.
Your individuality is strengthened
No chain, no uniformity – quite the opposite: joint partnerships in purchasing and marketing strengthen your own character instead of levelling it out.
Sales & distribution
An end-to-end sales and distribution solution: five recommended and rated PMS systems, IBE & channel manager (DIRS21) and MyRomantik with integrated CRM – complemented by revenue management, SEO & SEA and international distribution across all relevant channels.
Hover over a tile for the actual figures
Reach that works for your property
What the community delivers today – the basis for your visibility and your revenue.
Page views
Per year on romantikhotels.com
Satisfaction
Recommendation rate among member properties
Avg. basket per booking
Significantly higher than reported OTA figures
Social media reach
Users reached per year
Communication budget
Annual brand & sales investment by the cooperation
Email reach
Recipients contacted per year
Reach figures confirmed · communication budget still to be verified.
MyRomantik® makes success possible – and visible.
This is what cooperation looks like today: one platform that bundles your marketing, connects to the major PMS systems and prepares you together for the next wave of AI developments.
Delivered individually for your property
Professional marketing – bookable individually or as a complete package.
On request, we also act as your personal agency – tailored to your hotel.
You don't have to take our word for it.
Ask the people who are already part of it. Real stories from owner-run Romantik® Hotels.
The challenges of running a business are obvious: how do we manage to maintain the necessary know-how in every area, stay visible online and remain attractive to our customers? «Romantik®» brings exactly these skills as a partner!
Alongside many friendships with other hoteliers and all the advantages of a joint marketing presence, the Romantik® Hotels cooperation has above all brought us a steady stream of guests.
As a long-standing Romantik® Hotel, we benefit in our guests' eyes from the strength of the brand – and at the same time from the agility of the organisation. For Romantik®, shaping the future means involving the young hosts in strategic questions.
To succeed in today's market you have to be part of a community – because operating internationally on your own and marketing your own property is getting harder and more expensive all the time.
Would you like to hear first-hand what it is like? We are happy to put you in personal contact with our member hotels.
Put me in touch with member hotelsBecome a ROMANTIK® Hotel in four steps
Simply get in touch
Contact us with no obligation – fastest via WhatsApp. We start with a first, personal conversation.
Visit on site
We get to know you and your property personally over at least two visits – including a brand audit for quality assurance from the guest's perspective.
Review the membership
Together we check whether the ROMANTIK® DNA – hospitality, history, cuisine – is a fit for you.
Welcome
You become part of the community – and a co-owner of the company: with all services, the brand and the network.
A home for many characters
The right brand for your property – and for guests who like to move between different worlds depending on the occasion. From boutique hotels to chalets and suites through to restaurants and B&Bs.
ROMANTIK® Hotels
ROMANTIK® Chalets
ROMANTIK® TownhousesWhat hosts ask us most often
No. ROMANTIK® does not interfere with your administrative or operational processes and specifically welcomes individually run hotels.
No. ROMANTIK® is not a chain but an association of individual, privately and family-run hotels within a cooperation.
The ROMANTIK® DNA is built on values such as warm hospitality, history, regional roots and cuisine at a high level. Feel free to contact us for an individual conversation.
The fees depend on factors such as the size of the hotel. We are happy to discuss this in an individual conversation.
We first review a possible membership and are happy to visit you personally at your hotel by arrangement.
Is your property a fit for ROMANTIK®?
Let's find out together – with no obligation and in person. Simply get in touch however suits you best: via WhatsApp, email or phone.
Tell us about your property
A few details are enough – we will then get back to you personally to discuss everything else together.
- No obligation & free of charge
- A personal contact person
- Response within a few days